What Are Packaged Business Solutions

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Business_plans_strategy_resizeEvery business solution solves a business problem or achieve a business objective. Such an objective can be grandiose on the company level such as “increasing total revenue by 25%”; “improving customer satisfaction”, or it could be more tactical such as “selling more contracts in this county”; or “selling more to existing customers whose annual spending is below average”; or “acquiring more residential buyers”.

At Liquibil, the concept of “business solutions” goes one step further, it not only describes how to achieve stated objectives, but also provides necessary artifacts so that users will not need to create their own in order to carry out the steps prescribed by the solutions. This is where the word “Packaged” comes from: the solutions from Liquibil has everything packaged in the boxes already. The only thing users need do is to unwrap and GO.

Here are a few examples  which Liquibil has  brought to the market. Each of them has a stated objective: either to increase contract-based revenue (tree service contracts for landscapers), or to establish a long-term relationship with potential buyers (the home-remodeler info-marketing) or both (the one for roofing contractors). Each solution also has a definitive description on who are the potential buyers by including a list of residents in a given geographical area. Thirdly, each example contains the necessary materials which are to be shared with the potential customers to promote the company and/or its products/services.

Explaining Packaged Business Solutions

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Over the course of last two months, I have been repeatedly challenged by my colleagues and friends to state clearly what is "Packaged Business Solutions", what are their values to small businesses and how are they different from other types of "business solutions" which are abundantly available both on and off the Internet. Therefore, I would like to gradually clarify, in the subsequent blogs, these three questions:

  1. What are Packaged Business Solutions and whom are they for?
  2. What are the values to their consumers? and
  3. How are they different from other types of business solutions?