These solutions are developed for small businesses who plan their long-term growth based on establishing advantages with carefully designed and developed services and products for selected customers. Of course, this certainly does not mean these businesses should confine themselves to the niches they created.
- Young and growing companies
- Companies in competitive industries
- Companies who are planning for long-term growth and successes while competing for businesses and customers on a daily basis.
Learn more about Packaged Business Solutions at http://www.liquibil.com, or review sample solutions for roofers, landscapers and home remodelers at http://liquibil.com/solutions.html, or call 908-448-2187 for more information.
The Packaged Business Solutions are designed to provide small businesses accesses to effective strategies, for their long-term and sustained growth.
Then, why is this a problem worth solving?
- Studies after studies have shown that small business owners must think and act strategically, in marketing, in sales, in resource management, all aspects of their businesses, in order to maintain business longevity
- However, the reality is that only very small percentage of small businesses can afford and possess know-how to obtain and to implement effective strategies;
In other words, small businesses are extremely under served by professional consultants and the industry they represent. According to a non-scientific survey of small business owners by Liquibil founders, only 5% owners have developed and carried out their own marketing strategies. Another 10% or so owners sought professional helps . The other 85 mainly rely on generic advertising, such as yellow pages, direct mass-mailing, newspaper/radio commercials, and other means of reaching general public. This type of efforts usually bring in business name recognition, and associated sales. They rarely promote specific products/services to a selected segments of customers with a carefully tailored messaging.
The Packaged Business Solutions promote the practice of developing products and services for a carefully selected group of customers, with a special messaging about the values of the products/services to the target customers. It is known such a strategic approach generally produces better results: increased sales, closer customer relationships and more loyal customers. Furthermore, such an approach also helps businesses find their niches thus establishing them as authorities in selected business areas.
The Packaged Business Solutions address three major issues which small businesses are facing when they think and perform strategically:
|Major issues facing small businesses
||Packaged Business Solutions
|How effective is a strategy for the business’ situation and objectives?
Business strategies behind these solutions were all successfully used by similar companies (size, revenue, geographic locations, etc.) for the same objectives.
|How and where to acquire professional help to accomplish it?
The solutions include all materials which require professional help to produce.
|What is the cost and ROI?
There are two ways Liquibil contains the cost of solutions to buyers:
Solutions are structured in such a way that they allow only limited manual customization.
Businesses can “sample” solutions by applying them first to a small group of target customers, then broaden it to more customers if the initial results are satisfactory.
Read more about these solutions and their values to small businesses at www.liquibil.com. or njrooferleads.com.
Every business solution solves a business problem or achieve a business objective. Such an objective can be grandiose on the company level such as “increasing total revenue by 25%”; “improving customer satisfaction”, or it could be more tactical such as “selling more contracts in this county”; or “selling more to existing customers whose annual spending is below average”; or “acquiring more residential buyers”.
At Liquibil, the concept of “business solutions” goes one step further, it not only describes how to achieve stated objectives, but also provides necessary artifacts so that users will not need to create their own in order to carry out the steps prescribed by the solutions. This is where the word “Packaged” comes from: the solutions from Liquibil has everything packaged in the boxes already. The only thing users need do is to unwrap and GO.
Here are a few examples which Liquibil has brought to the market. Each of them has a stated objective: either to increase contract-based revenue (tree service contracts for landscapers), or to establish a long-term relationship with potential buyers (the home-remodeler info-marketing) or both (the one for roofing contractors). Each solution also has a definitive description on who are the potential buyers by including a list of residents in a given geographical area. Thirdly, each example contains the necessary materials which are to be shared with the potential customers to promote the company and/or its products/services.
Over the course of last two months, I have been repeatedly challenged by my colleagues and friends to state clearly what is "Packaged Business Solutions", what are their values to small businesses and how are they different from other types of "business solutions" which are abundantly available both on and off the Internet. Therefore, I would like to gradually clarify, in the subsequent blogs, these three questions:
- What are Packaged Business Solutions and whom are they for?
- What are the values to their consumers? and
- How are they different from other types of business solutions?